acceptable-unacceptable-logo-usage | Toro

The Toro logo should be used unaltered, and in full color whenever possible. The logo may only appear on approved background colors and images, as shown below, unless you receive written permission from Corporate Public Relations prior to production.

Acceptable Logo Usage

Logo (4-color) on white (w/ black tagline)

Logo (4-color) on black (w/ white tagline)

Logo (4-color) on grey

Outlined black logo

Outlined red logo

Logo (4-color) on uniform image areas

Logo (1-color) on uniform image areas

Unacceptable Logo Usage

Do not recreate the logo in another color

Do not recreate the logotype in another color

Do not screen back any part of the logo

Do not place the registered mark below or above the baseline of the logotype

Do not add a drop shadow to the logo

Do not recreate the logotype in another font

Do not reproduce the 'Count on it' tagline in another color

Do not use the Toro logo to create another graphical element

Do not crop or alter the logo

Do not change the shape, stretch or distort the logo

Do not use the logotype outside of the logo

Do not encompass the Toro logo in another graphical element

Do not set the logo vertically

Do not place the logo on busy image areas